Experts urge small business owners to “brand” their businesses with a logo and a set of consistent marketing materials. However, they rarely explain the reasons behind this advice. Below are some of some of the benefits of a professionally designed logo and identity system: To look “bigger” and “established.” Home-printed […]
Read more →It’s hard to find a medium more powerful than video for reaching an audience. Visually oriented and compelling, videos often tell a company’s story more quickly and more clearly than plain text or even photographs. And with so many user-friendly, simple video tools available today, there’s never […]
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